Guest Communications

Packages

Communication process

This section is for anyone who wants to get into the real details. It breaks down exactly how our communication process works, showing the flow of updates, decisions, and follow-ups that keep every part of your event aligned.

The flowchart below gives a full picture of what happens behind the scenes, from the first guest interaction to post-event follow-up. It illustrates how Shift + Alt Events manages communications between planners, clients, and guests at every stage, so you can see how it all fits together.

  • Slide 1 of 8 from the Shift + Alt Events guest communications timeline. Title: Guest Categorisation. Describes how guests are organised into categories before communications begin. Three level cards compare Level 1 (we advise, you categorise), Level
  • Slide 2 of 8 from the Shift + Alt Events guest communications timeline. Title: Communications Strategy. Describes how the full communications plan is mapped before anything is sent. Three level cards compare Level 1 (we plan, you execute), Level 2 (w
  • Slide 3 of 8 from the Shift + Alt Events guest communications timeline. Title: Save-the-Date. Describes the first formal communication sent to guests to secure the date ahead of the invitation. Three level cards compare Level 1 (we advise, you send),
  • Slide 4 of 8 from the Shift + Alt Events guest communications timeline. Title: Guest Invitations. Describes the formal invitation as the centrepiece of guest communications, covering design, hosting, and delivery. Three level cards compare Level 1 (w
  • Slide 5 of 8 from the Shift + Alt Events guest communications timeline. Title: RSVP Management. Describes how responses are tracked, non-responders followed up with, and the guest list kept current after invitations go out. Three level cards compare
  • Slide 6 of 8 from the Shift + Alt Events guest communications timeline. Title: Confirmation and Calendar. Describes the confirmation email and calendar invite sent to guests once they have confirmed attendance. Three level cards compare Level 1 (we a
  • Slide 7 of 8 from the Shift + Alt Events guest communications timeline. Title: Pre-Event Reminders. Describes the two reminder emails sent in the week before and the day before the event to keep attendance confirmed and guests prepared. Three level c
  • Slide 8 of 8 from the Shift + Alt Events guest communications timeline. Title: Post-Event Communications. Describes the immediate thank-you email and follow-up with photos or video highlights sent after the event, including feedback collection. Three

  • Custom Invite Landing Page

    As part of establishing a strong first-impression in the guest communications process, we design and build bespoke event invite pages tailored to each client. Here's an example of what that looks like in practice.

    View Example