Tiered

event Branding

Build a Cohesive Brand Experience for Your Event

From conferences and product launches to private milestone celebrations, a strong visual identity brings your event to life. Our Event Branding service ensures every design touchpoint—before, during, and after your event—feels intentional, aligned, and unforgettable.

Whether you’re starting from scratch or refreshing an existing look, we partner with you to craft a seamless brand story across every element of your event. The result? A consistent, professional presence that guests recognize and remember.

Logos

  • Close-up of a person wearing a blue polo shirt with a name tag and Canal & River Trust logo.

    Level one

  • Projection of the word 'Aptem' on a wall illuminated with purple and blue lighting.

    Level two

  • Wooden bench in front of a chevron-patterned wooden wall with a sign that reads 'Metro' and lush flower arrangements above.

    Level three

Signs

  • Invitation poster for the 12th Annual Gala hosted by The Liam & Co Investments, scheduled for September 25, 20XX, displayed on a stand next to a vase of white flowers on a small table.

    Level one

  • Pink neon sign that reads 'Vice City' on a dark grid-patterned wall.

    Level two

  • Marquee sign at the Paramount theater advertising a concert by the Municipal Band of Charlottesville on Tuesday, July 14 at 8 PM.

    Level three

Banners

  • Blue team management app banner with white text reading 'Align Your Team' and a call to action to download at www.example.com

    Level one

  • Two vertical banners for the Minderoo Foundation with motivational messages. The left banner is teal with the text 'WELCOME' in large black letters and a hand making an 'OK' gesture. The right banner is yellow and orange with the words 'INNOVATE, EMPOWER, UNITE, STAND UP, CHANGE, INNOVATE, EMPOWER' in bold black letters. Both banners feature the Minderoo Foundation logo with an orange and yellow semi-circle and the website minderoo.com.au.

    Level two

  • Red carpet with black 'VISA' logos leading to a black backdrop with 'tiff' and sponsor logos for a film festival.

    Level three

Swag

  • Seven gift boxes with beige ribbons and LinkedIn-branded tags, each containing a black notebook, arranged on a light surface.

    Level one

  • White tote bags with blue logos reading 'UAG United Aqua Group' and blue satin bows, filled with tissue paper, on a white surface.

    Level two

  • Close-up of navy blue Nike jacket with University of Orthopedics logo and website on the chest, and Nike swoosh logo on the sleeve, against a yellow background.

    Level three

Directional signs

  • A clear acrylic sign with the words 'Cards & Gifts' and 'Guestbook' written on it, supported by wooden bases, placed on a wooden surface against a dark textured background.

    Level one

  • A grey A-frame sidewalk sign with white text directing to the Pulitzer Arts Foundation, with stairs in the background.

    Level two

  • Colorful directional signpost with multiple arrows pointing in various directions, indicating locations such as The Big Welcome, Orange Balloon, Portola High School, Sports Park, Pavilion Park, Beacon Park, Parasol Park, and Fivepoint Amphitheatre, set against a bright blue sky and green trees.

    Level three

Decals

  • Modern office or waiting area with two white chairs, a small black side table with a potted plant, a large potted plant on the left, a tall gold floor lamp with a white globe shade, and a wall decal featuring a circle, a handwritten 'w', and the text 'Company Name your text goes here' on a white wall.

    Level one

  • A pair of black shoes with gold buckles standing on a circular blue floor sign with the message, 'Life is better together,' in white letters, and the words 'Small Groups' and 'City Light' at the bottom.

    Level two

  • Self-driving car with Autonomy logo on side, driving on a city street surrounded by modern office buildings and trees

    Level three

Name tags

  • Clear plastic badge holder with a lanyard, displaying a name badge with placeholder text for logo, name, and title.

    Level one

  • ID badges with blue lanyards and black clips, displaying the Oktane22 conference logo and attendee names.

    Level two

  • Two conference name badges hanging from lanyards, one dark blue for Denís Dobrovolsky, Designer, and the other for a company named Talendrum, with the date 25 Sep, Lisbon.

    Level three

Entry tags

  • Three white hospital wristbands with yellow accents and printed text, stacked overlapping each other.

    Level one

  • Two concert tickets for Enzo in April 2022 at Hunters Lounge, with a red and yellow design and a QR code.

    Level two

  • Five fabric wristbands with various logos and hashtags, including Mastercard branding, arranged in a fan shape on a white surface.

    Level three

Photo Opportunities

  • Two photo booth strips from Oculus Seattle's 2018 Stadium Annual Open House, featuring a woman posing with different facial expressions and gestures in front of a leafy background.

    Level one

  • A red photo booth resembling a shipping container with a sign that says 'Photos' and a checkerboard floor inside, set against an urban building with a balcony. People are queuing to enter and use the photo booth.

    Level two

  • Stage with large colorful screen displaying the text 'United Digital Summit' and a smaller 'Guntel' logo, with two chairs and a person standing on stage.

    Level three

Screen Display

  • Digital schedule display for Sched Space Camp with activities listed by date and time, color-coded by activity type.

    Level one

  • Person interacting with a large touchscreen device displaying text in Catalan, against a green wall background.

    Level two

  • Stage setup for a talk show or panel discussion with a large screen displaying 'Let's Talk Abu Dhabi.' Four panelists, two men and two women, sit on white chairs, while a man stands at a podium. A woman in the audience is taking notes, and there are empty chairs in the foreground.

    Level three

Why Shift + Alt Events?

When your event looks like an extension of your brand—or reflects your personality and style—it builds trust, creates buzz, and delivers impact. We take the guesswork out of visual branding and make it easy for your team to execute consistently, beautifully, and confidently.

 FAQs

  • Event Branding focuses on creating a consistent visual identity across all event materials—from logos to signage to digital assets. Event Design, on the other hand, includes broader styling guidance like decor, moodboards, and theme direction. Many clients choose to combine both for a fully cohesive experience.

  • Absolutely. We can start from scratch or work within your existing guidelines to refresh or extend your brand. Our goal is to ensure every touchpoint feels intentional and aligned, whether we’re building a new identity or adapting a current one.

  • No problem. We offer flexible packages that can scale to your needs. Whether you want a full suite of branded assets or just a few key pieces like slide decks and signage, we’ve got you covered.

  • Yes. All final deliverables are provided in editable formats (e.g. Adobe, Canva, PowerPoint, or Google Slides, depending on your preference), along with a mini brand guide so your team can stay consistent moving forward.

  • The sooner, the better. We recommend beginning the branding process at least 6–8 weeks before your event to allow time for concept development, approvals, and production. However, we can also support tighter timelines when needed.

  • We don’t handle physical production directly, but we can prepare all files to print specs and advise on vendor coordination to make the process seamless.